- Advertising
- Campaign
- Strategy
Orchestrated in collaboration with the Fédération des médecins spécialistes du Québec, the Providing Care campaign aims to raise public awareness of the challenges that specialist physicians face, as well as their tireless work to ensure their patients receive the best possible care. Bunka designed a strong visual identity and impactful messages to underscore the dedication of Quebec’s medical specialists. The multi-channel campaign was rolled out online as well as on billboards, radio and television. The key message emphasizes what drives the province’s 11,000 specialist physicians: a commitment to providing care.
Fédération des médecins spécialistes du Québec
-
Strategy
Benoit Mc Nicoll
-
Creative Direction
Benoit Mc Nicoll
-
Art Direction
Noëmie Pagé, Caroline Asselin
-
Graphic design
Guylaine Moisan
-
Video
Janis Mc Nicoll
Related projects