- Advertising
- Identity
- Packaging
We created a minimalist look to reflect Shape’s pared-down list of ingredients and used vibrant colours to represent the fresh flavours of this made-in-Quebec hard seltzer.
Shape hard seltzer
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Creative Direction
Benoit Mc Nicoll
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Art Direction
Noëmie Pagé, Caroline Asselin et Éric Lamontagne
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Graphic Design
Caroline Asselin
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Photo
Duo Tang, Patricia Brochu
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Photo
Content Content, Simon Lebrun
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Photo
Namaste Vo
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