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An exotic
escape

  • Advertising
  • Identity
  • Strategy

We embarked on a journey to reinvent the aperitif using a locally crafted spritz whose name and taste evoke exotic destinations. We landed on just the right brand name and identity.

Les Îles Aperitif

  • Creative Direction

    Benoit Mc Nicoll

  • Art Direction

    Caroline Asselin et Noëmie Pagé

  • Graphic Design

    Caroline Asselin, Noëmie Pagé et Éric Lamontagne

  • Photo

    Duo Tang, Patricia Brochu

  • Photo

    Content Content, Simon Lebrun

  • Photo

    Rodeo, Nathan Lang et Magali Rack

  • Photo

    Sofie Hojabri

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