in all
its forms

  • Advertising
  • Identity
  • Packaging

We created a minimalist look to reflect Shape's pared-down list of ingredients and used vibrant colours to represent the fresh flavours of this made-in-Quebec hard seltzer.

Shape hard seltzer

  • Creative Direction

    Benoit Mc Nicoll

  • Art Direction

    Noëmie Pagé, Caroline Asselin et Éric Lamontagne

  • Graphic Design

    Caroline Asselin

  • Photo

    Duo Tang, Patricia Brochu

  • Photo

    Content Content, Simon Lebrun

  • Photo

    Namaste Vo

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